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On Corporates\' Core Competences

作 者: Li; Baoning
导 师: Yuan; Chun
学 校: 兰州大学
专 业: 工商行政管理
关键词: Core Competitiveness Financial Data Analysis Allocate Key Resource Sustainable Competitive Advantages
分类号: F272
类 型: 硕士论文
年 份: 2013年
下 载: 6次
引 用: 0次
阅 读: 论文下载
 

内容摘要


Recently, the nature of competition in the IT industries is dramatically changing, which caused a phenomenon that financial capital is scarce and markets are increasingly volatile. Because of this, the pace of change is relentless and ever-increasing. In the past, China was generally seen as a low-competition market and a low-cost producer. Today, China has become an extremely competitive market in which local market-seeking multinational corporations must fiercely compete against other multinational corporations and against those local companies that are more cost effective and faster in product development.Dramatic changes in the information technology have occurred in recent years. Personal computers, smart phones, artificial intelligence, virtual reality, massive databases, and multiple social networking sites are the examples of how information is used differently as a result of technological development. An important outcome of these changes is that the ability to effectively and efficiently access and use information has become an important source of competitive advantage in virtually all industries.From the deep analysis of the company’s financial records, people could quantify the indicators of strategic core competitiveness. By making the connection between the financial data analysis and the enterprise core competitiveness evaluation, we can bring the enterprise core competitiveness evaluation into the financial data analysis system, and establish the financial data analysis indicators based on the enterprise core competence. Based on the analysis of indicators, the company could effectively obtain and allocate the key resources in the business competition. It will help the company to maintain the stable and sustainable competitive advantages among competitors.

全文目录


ABSTRACT  3-6
CHAPTER 1: BACKGROUND AND SIGNIFICANCE  6-10
  1.1 Background  6
  1.2 Significiance  6-7
  1.3 Content and Frame  7-10
CHAPTER 2: SUMMARY OF RELEVANT THE ORIES  10-16
  2.1 Corporate Strategy Matrix Theory  10-13
  2.2 Core Competence Theory  13-14
    2.2.1 The Definition of Competence Advantage and Status  13-14
    2.2.2 Two Types of Competence Advantages  14
      2.2.2.1 Cost Advantage  14
      2.2.2.2 Differentiation Advantage  14
  2.3 Sustained Competence Advantage  14-15
  2.4 Core Competence  15-16
CHAPTER 3: LENOVO CORE COMPETITIVENESS OVERVIEW  16-25
  3.1 Lenovo Overview  16
  3.2 The External Environment  16-19
    3.2.1 Industrial Policy  16-17
    3.2.2 Economic Environment  17
    3.2.3 Social Environment  17-18
    3.2.4 Technical Progress  18-19
    3.2.5 Globalization  19
  3.3 Preliminary Analysis for Lenovo's Core Competitiveness  19-25
    3.3.1 Lenovo's Vision  19
    3.3.2 Lenovo's Products Overview  19-20
      3.3.2.1 Laptop  19-20
      3.3.2.2 Desktop  20
      3.3.2.3 Mobile Internet Products  20
    3.3.3 Lenovo's Core Strategy ——Protect&Attack Strategy  20-21
    3.3.4 SWOT Analysis  21-25
CHAPTER 4: FINANCIAL PERSPECTIVIE OF LENOVO'S CORECOMPETENCESS  25-31
  4.1 Factor Analysis of Finanicial matrix  25-27
    4.1.1 Sustaining Growth Rate  25
    4.1.2 Economic Value  25-27
  4.2 Financial Strategy Matrix  27-31
    4.2.1 Calculation  27
    4.2.2 Financial Strategy Matrix Analysis of Lenovo  27-31
CHAPTER 5: LENOVO CORE COMPETENCES OPTIMIZATION  31-34
  5.1 Lenovo Operation Performance  31-32
  5.2 Optimization Method of Core Competence  32-34
CHAPTER 6: CONCLUSIONS  34-35
REFERENCES  35-37
ACKNOWLEDGEMENTS  37

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